start' for new Liverpool
stadium, says council
BBC Sport Online
Work on Liverpool's new stadium in Stanley Park could
begin as early as April 2010, the leader of Liverpool City Council has
told the BBC.
Warren Bradley said Liverpool have told the council they are "very close
now to securing the finances".
He added it would be "in April that hopefully, fingers crossed, we'll
see some activity on Stanley Park".
Bradley also revealed the council would hold talks with Everton about
their plans for a new stadium on 11 January.
The government rejected Everton's plans for a 50,000-seater stadium in
Kirkby, with Liverpool City Council one of the opponents of the plan.
Development of Liverpool Football Club's proposed new ground has been a
casualty of the unstable global financial situation.
Construction on the new site in Stanley Park, which is next to the Reds'
current Anfield Stadium and has a planned 60,000 capacity, was frozen in
August 2008 after preliminary work because of the financial conditions.
But in September Liverpool co-owner Tom Hicks insisted it would go ahead
once the financial situation improved, and Liverpool City Council leader
Bradley says the club is now confident of securing the required cash in
the first three months of 2010.
"What they've said is they'll secure the finances in the first quarter,
so that's between January and March," he told BBC Radio Liverpool.
He added that work on Liverpool's new stadium, which is part of
England's proposed 2018 World Cup bid, could then begin in April.
"We've been pressing Liverpool Football Club to ensure that they deliver
the stadium and if they're not going to deliver it, to come clean with
the council so we can look at other options," said Bradley.
"Liverpool Football Club have come back to us and said they're very
close now to securing the finances and they want to move on as quickly
as possible, not only for the World Cup bid but also for Liverpool
Football Club, who see a new stadium as being the heart of the business
Bradley added that talks with Liverpool's city rivals Everton to help
them secure a new ground would take place early in 2010.
"We have got a meeting with Everton where we will put all our cards on
the table," he said.
"I will be there as will be council chief executive Colin Hilton and
executive director of regeneration John Kelly. We want to make sure that
we can facilitate things for Everton."
Purslow makes assurances
over new stadium
This is Anfield
Liverpool managing director Christian Purslow has
assured England’s 2018 World Cup Campaign team that the New Anfield
Stadium will be completed in time to host matches if England’s bid is
Purslow intervened when the city of Liverpool was, reportedly, almost
rejected as a potential host city when the cities were announced
Purslow met with the chairman of the bid team, Lord Mawhinney, and
provided assurances that the new Anfield will be ready.
Peter Shaw, Liverpool’s assistant executive director said “Our plans
remain exactly the same, our intention is to build a new stadium. The
financial markets need to be right for the club to move forward on the
stadium and in the new year maybe that will happen. A stadium is needed
and that stadium will be the new Anfield.”
Purslow: New deal
boosts stadium plans
Managing director Christian Purslow believes the
biggest sponsorship deal in Liverpool's history can get their new
stadium plans back on track.
Liverpool have struck a four-year sponsorship with Standard Chartered
Bank, who will become the club's main sponsor from July next year until
the end of the 2013-14 season, replacing Carlsberg as the Reds' shirt
The deal is reportedly worth £80million to Liverpool.
Liverpool City Council last year granted planning permission to allow
the club to build a 60,000-seat stadium in Stanley Park, however
progress has been delayed, with Anfield officials citing "global market
conditions" as the cause.
Purslow said: "The overall financial health of our football club is a
key ingredient of being able to get the stadium project back up and
"This is a huge step forward for the club financially and that can only
be helpful to create the conditions in which we can restart the stadium
Purslow was delighted with the new commercial link-up.
He said: "This partnership brings together two highly successful
organisations with a really strong cultural and strategic fit.
"The sponsorship opportunity attracted a huge level of interest from a
wide array of globally recognised brands and in Standard Chartered we
believe we have the ideal partner to move forward and help develop our
global ambitions for the club.
"It is a real sign of the progress we have made at Liverpool that we
have been able to secure the largest ever commercial deal in our
Purslow said that Standard Chartered's global status reflected
Liverpool's ambition to be the best football club in the world.
"They operate in a number of markets around the world where we have a
vast and growing fanbase," he said.
"They have 1,400 branches in Asia, the Middle East and Africa, 14
million customers and over 70,000 employees. These branches will
effectively be a shop window for Liverpool football club around the
"On the park, it is clear that we want to be the most successful
football club in the world. To do that I believe that there is a pretty
important link to how we perform off the park."
Liverpool WILL build a new
stadium, promises Tom Hicks
By Simon Mullock- Daily Mirror
Liverpool co-owner Tom Hicks has vowed that the club
will build a new stadium – but has said that the move will not be
financed by the £450million he is set to bank from the sale of baseball
club Texas Rangers.
Hicks and business partner George Gillett have been unable to raise the
£500m it will cost to fund the development of a 60,000-capacity home for
the Reds at Stanley Park because of the credit crunch.
There have been reports in the United States that Hicks has now entered
into negotiations with six potential buyers for the Rangers – and that
Liverpool will benefit from the windfall.
But Hicks said: “Rangers and Liverpool are totally separate investments,
so there is no connection.
“I do plan to keep a significant participation in the Rangers. We are
close to winning our division. I want to finish what we have started.
“Liverpool will obtain stadium financing when the financial market opens
back up. We have all of our permits and will be ready when the market is
Liverpool’s new managing director Christian Purslow admitted last week
that the club hope to have the stadium completed in time for 2018 –
should England’s World Cup bid be successful.
That is six years behind the original schedule set when Hicks and
Gillett bought Liverpool three years ago.
The American pair have been criticised for failing to provide the
finance for the stadium and for manager Rafa Benitez to build a
But Purslow’s portfolio is to develop new commercial streams – and he is
in talks with several interested companies about a £15m-a-year kit
Hicks added: “Christian Purslow is working hard. Liverpool’s new
management focus is producing great new commercial results that will
become known in due time.”
Liverpool's new Stanley Park stadium
on hold until recession is over
By Telegraph staff and agencies
Liverpool's new stadium will not be built until the
global recession is over and credit becomes available to finance the
$800 million project.
The 60,000-seat replacement for Liverpool's historic but crumbling
Anfield was due to have opened next year, but the economic downturn
forced co-owners Tom Hicks and George Gillett Jr. to halt building work
The American owners had said it would be a "short-term delay," but they
are still not able to put a date on building work resuming.
Construction on the stadium will begin when the current contraction in
the banking industry ends and the global financial markets re-establish
their equilibrium," Liverpool's new managing director Christian Purslow
Purslow hopes the stadium on the adjacent Stanley Park will be ready in
time for 2018 to stage World Cup matches should England's bid to stage
the showcase event prove successful.
"The centerpiece is to deliver a world-class football ground that
everyone can be proud of, a new home for the club with a stadium of at
least 60,000 seats, giving the best possible match experience," Purslow
Liverpool has been financially hamstrung by the economics of
45,000-capacity Anfield, where there are just 34 luxury suites and few
amenities to generate extra funding to enhance the squad.
Manchester United's Old Trafford can welcome 76,000 fans and Arsenal
moved from 38,000-seat Highbury into 60,000-seat Emirates Stadium in
Liverpool vice-captain Jamie Carragher has said he is embarrassed and
irritated by the delays in replacing the stadium.
Millions of pounds were written-off when existing plans to replace
Anfield were ditched after Liverpool was bought by the Hicks and Gillett
in 2007 so architects from Hicks' native Texas could design a more
Anfield name deal
By Ian Herbert - The Independent
Liverpool's main sponsor, Carlsberg, is ready to
discuss the idea of a naming rights deal for the proposed new stadium at
Anfield, as part of a renewed deal with the club.
The Danish beer company, whose 18-year deal with Liverpool is the
longest running in the Premier League, has offered the first indication
that its widely known dismay at the in-fighting between club owners Tom
Hicks and George Gillett has receded.
The Americans have put on a more united front of late and the sponsor
suggested that the controversial idea of a Carlsberg Anfield – which
would vastly increase the current £7m sponsorship deal – will be on the
table when discussions begin in earnest at the end of the season. "That
will be part of the discussion, I'm sure, but there have been no
decisions yet," Gareth Roberts, Carlsberg UK's director of sponsorship,
told The Independent.
Naming rights are a way for the Americans to extract serious money from
the club they secured through a leveraged buy-out in February 2007 and
growing what, by current standards, is a modest deal with Carlsberg when
it expires at the end of next season. Arsenal's 13-year stadium deal
with airline Emirates is valued at £100m, which includes an eight-year
It will be up to the Americans, already undertaking a global review of
assets in an attempt to raise finances, to decide whether the additional
revenue naming rights would bring is worth the anticipated opposition
from some fans to such a sensitive issue. Their dire need of money
suggests they may be willing to make the move.
The fact Carlsberg is willing to discuss the naming rights proposition
reveals that the threat to the future relationship between the two
partners has receded, though Roberts admitted that uncertainties
surrounding the July expiry of bank deals rescheduling £350m of loans
the Americans took to buy Liverpool had been a "distraction" on
Carlsberg is still seeking more assurances about whether the loans will
be refinanced but the prevailing view, supported by leading football
financier Keith Harris this week, is that they will be. "We would be
very interested in what happens [with the rescheduling]. I'm sure that
the conversations that go on between the two parties will reflect that,"
But Carlsberg does appear to be more confident that the stadium, placed
on hold by the Americans with the credit markets frozen, will actually
"The stadium is a big step of their progression in the future and we
want to be part of that," Roberts said. "The best thing is they [Hicks
and Gillett] seem to have resolved the internal issues and they are
going to take the next step. We need to understand where they are going
with the stadium [but] we are really ambitious that they get the next
step right as it will take them into the next stage of their progression
[as a club] as well. They have done very well taking the next step in
the league but it is about them setting the platform for the future."
Roberts' language was notably different to that from sources close to
Carlsberg earlier this year, who spoke of the civil war at Anfield as
Hicks and Gillett have attempted to create some sense of harmony
recently and actually sat together during Liverpool's 4-4 draw against
Arsenal at Anfield in April.
Name game: Ground sponsorship
Emirates Stadium (Arsenal)
Reebok Stadium (Bolton Wanderers)
Pirelli Stadium (Burton Albion)
Weston Homes Community Stadium (Colchester United)
Ricoh Arena (Coventry City)
Northern Echo Darlington Arena (Darlington)
Keepmoat Stadium (Doncaster Rovers)
KC Stadium (Hull City)
Walkers Stadium (Leicester City)
Britannia Stadium (Stoke City)
Liberty Stadium (Swansea City)
JJB Stadium (Wigan Athletic) [will be renamed DW Stadium this summer]
KitKat Crescent (York City)